By the time you read this article, the world’s largest economy would have decided its President for the next 4 years.
There is always an excitement in the markets worldwide when it comes to the US election and especially this time, given the state of the US and world economy. The parties have left no stones unturned and the gravity of the election is obvious from the fact that the current campaign was the most expensive ever.
I personally find the US election campaigns very interesting and there are great marketing and economic lessons to be learned from them.
Even though the tactics and key agenda points differ according to the time and the state of economy, there is always one common element to all such campaigns.
The campaigns try to channel and exploit two of the most primitive emotions of human beings. In fact, these emotions have been the central drivers of most of the historical movements, be it the mythological Mahabharata, the ancient wars, the Nazi camps, or various freedom revolutions over the course of history.
[Read more…] about Wit, Wisdom, Charlie: Elementary Worldly Wisdom from Charlie Munger (Issue #3)